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Mariah Craddick is a product strategist with deep experience in the news and media industry. She’s currently leading product strategy at The Atlantic with a focus on driving subscription growth and enabling retention through feature adoption and delightful subscriber experiences.

Previously, she led teams as product manager at The Wall Street Journal, McClatchy, and Crain Communications, playing a key role in building features that drive readership and engage subscribers.

Prior to stumbling into a product management career, she held several roles across the newsroom – from writing for the legendary Ebony and Jet magazines to executing social media strategy at Crain’s Chicago Business.

Mariah graduated with a B.A. in journalism from Columbia College of Chicago and continues to reside in the Windy City. She’s served on the board for the Local Media Foundation and is an alumna of Poynter’s Leadership Academy for Women in Digital Media.